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What Do I Need To Know About Internet Based Marketing Communications Strategies?

Posted by Thomas | Posted in questions | Posted on 08-02-2010

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1

You need to have a website for the reason that you wanted to reach your online target audience. A website can be accessed by anyone, anywhere, anytime, that is why you need to identify up front key targeted audiences.
The knowledge of the author in his website blogs is really important because it brings quality and currency of information. The author should also make sure that the content reflects the needs of the intended audience.
The Internet communications strategy should include information on how the site is going to disseminate and market its products .

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Comments (1)

I would not say you need a website for it as per the previous poster. Social Marketing is the hype nowadays, which is like setting up a group on Facebook etc.
Marketing online is just like offline, you want to reach as many people as possible with the best targeting and for the lowest cost. I suggest check out a guide like Small Business Internet Marketing Secrets for specific tips, but there are many more this was just the first I googled for you for internet marketing.

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